In St. Moritz, glamour, lifestyle, sport and wild nature merge to create an exclusive cocktail. International events and culinary highlights are part of the program. The density of award-winning top restaurants is unique. With six luxury hotels, St. Moritz also sets standards in the hotel industry. As the cradle of winter tourism, St. Moritz demonstrated pioneering spirit then and now.
The Alpine town is a stage for artists and trendsetters and is home to an above-average number of international galleries. St. Moritz is home to Europe's highest luxury shopping mile - a top-class shopping paradise. With numerous museums, libraries and sights, St. Moritz also has a lot to offer culturally. The urban mountain village can be reached by car, train, bus or plane.
Summer is a tradition in St. Moritz. It existed even before winter sports were invented in St. Moritz by Johannes Badrutt and a few Englishmen. A story that has been told so often that it is probably true. Until the English came in winter, no one came in winter. People came for the light and a landscape of peace, sharp shadows, swimming in the lake and long mornings, because you don't necessarily have to climb every mountain in summer.